Blogger Instinct: Ask, Learn & Be the Next Pro Blogger

17+ Tools To Spy Your Competitors Easily and Quickly

Hello Dear Readers,
Okay let’s Start This Post With A WARNING:

“COMPETITION IS NOT ALWAYS BAD”.

Seo Folks (for example) used to consider any Site that Rank higher than their site as a competitor. actually, this is not true, they can be your affiliate, partner, advertisers…., and Sometimes they are here just by accident. yes believe it or Not…

And even in case when they are a “real competitors”, you should love and thank them rather than fear them.
they do all the right work for you, so you just need to mimic what they do and do what they don’t do and in order to beat them :) .

So are You convinced Now on how Cool is your competitors?!!

But Do I mean “BIG Competitors”?

Of Course No, you Have to go play away. they are like a shark if you don’t avoid them, they’ll eat you without any mercy.

Short Mini Case Study :)

Let’s Say, Someone With a new brand blogĀ  wants to rank for a very Competitive keyWord.
he goes to google,
he Types Keywords
he googles it
he finds that all 5 “first” sites, are here since 2004 (we are 2009),
also They Have Thousands of backlinks

Conclusion:

They Still Big And he (this guy with new brand blog) still small Whatever he does, until he find a great marketing idea that will drive Him tone of backlinks and make him in center of Buzz overnight.

So Now, Do you Tools to Mimic/Spy your real competitors?
Here is a list that’ll make you a Pro Spyer:

1-Google Alerts:
Create an Alert Based On your query. google will send you relevant results (web, blog, news,…)

2-Websitegrader:
This Website provides a score that incorporates things like website traffic, SEO, social popularity and other technical factors. It also provides some basic advice on how the website can be improved from a marketing perspective

3-twilert:
Like Googe alert, but this time for Twitter

4-attentionmeter:
You can Compare Site Traffic Graphs. Enter Up To 5 domains and get valuable information from (Quantcast, Compete, Google Trends, Alexa, Technorati).Highly recommended if you have a Instinct of analyst. :)

5-webslug:
Enter your site address and a competitor’s then click to compare Site’s Performance. Performance here mean, How much time take to load your pages.

6-WayBackMachine:
Browse through 85 billion web pages archived from 1996 to a few months ago. Just type in the web address of a site or page where you would like to start, and press enter. Then you can select from the archived dates available.

7-Google Insights:
With Google Insights for Search, you can compare search volume patterns across specific regions, categories, and time frames.

8-Google Trends:
Explore the audiences of specific websites

9-xinureturns:
Find out how well your (Competitor) site is doing in popular search engines, social bookmarking and other site statistics.

10-feedcompare:
With Feed Compare, you can Compare your FeedBurner Subscriber Number With Others. Enter Up to 4 URL and get Result in a nice Chart.

11-statbrain:
With Statbrain.com you can find out how many visits any site has.

12-Compete:
Track Your Competitor and then eat their lunch :). You can also get Top Keywords Driving traffic to your Rival.

13-Quantcast:
This is a Gem, if you know how to profit from it.

14-Alexa:
Get Detailed Information for any site on the web.

15-feedwhip:
Create RSS feeds and get email updates for your favorite web sites.

16-spyfu:
Spy One your Online Competitor, And get their keywords and adwords.

17-Site Explorer from Yahoo:
This Tool By Yahoo is very powerfull, they let you know who link to a specific URL. this tool is daily updated. Coool

18-keywordspy:
Find Which Keyword your Competitor are using. there is also a feature for affiliate, that personally i found usefull.

19-ppcwebspy:
Uncover Anyones Google-Adword Keywords While You Browse Google In Real-Time

20-tweetstalk:
TweetStalk Description: “Sometimes you want to follow someone on Twitter, but you don’t want them to know you’re following them”

Friends, This is All, Feel Free to share your Secret Weapons.
P.S: don’t try this tools against BloggerInstinct, I admit We are still a “Small Shark”, But after all a shark is a shark :) .

Thanks,

  • Recently Alexa added new features in their Top http://www.alexa.com/data/details/main?url=www.fortunehotels.in Sites Lists. These features have come to be extremeley well recieved by the web professionals.

  • Try SEMRush.com. The one of my favourite tool to analyze any site.
    Just enter the url and it will provide you with a report which includes organic and adwords keywords
    that you can find the site, positions, CPC by and more. And its all summurized in easy to understand charts.

  • Hi Anouar,

    I wrote an recent blog about

    “Spying on your Competition with Quantcast”
    http://trafficcoleman.com/blog/general-stuff/spying-competition-quantcast/

    People all over the net are looking for free things that will give them some kind of insight on how or what their competition is up to. I must say Dan, that Quantcast is one of the most easiest website that the average person can use.

    The other services you can use also are great also…Like
    Google AdWords Keyword Tool, Yahoo Site Explorer and SEO Link Analysis. They are a little more complex, but very information.

    Knowing what your competition traffic position and marketing history can give you an blue print of foot steps to follow.

    Thanks Anouar, for an great well put together article.

    Antonio Coleman AKA “TrafficColeman” Signing Off

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